How we work
A clear path from idea to launch.
Four stages, one accountable partner. You’ll always know what’s happening, what we need from you, and what comes next.
- Stages
- 4
- Point of contact
- 1
- Accessibility
- AA
- 01
Discover
We learn about your organization, audience, goals, current challenges, and priorities.
What happens
- A conversation about what you do, who you serve, and what “working” would look like
- A look at your current site, analytics, and competitors
- The searches your customers are already making
What you provide
Your goals, your customers’ common questions, and access to any existing site or accounts.
What you get
A clear recommendation of the tier and scope that fits — and why.
- 02
Plan
We define the strategy, site structure, functionality, content requirements, and project roadmap.
What happens
- A site map with a page for each service, location, or question worth ranking for
- Functional requirements for forms, integrations, or portals
- A content plan: what exists, what we write, what you supply
What you provide
Feedback on the site map, photos and details only you have, and sign-off on scope.
What you get
A written plan and roadmap, so there are no surprises in design or development.
- 03
Create
We develop the design, messaging, and technology with regular opportunities for review and feedback.
What happens
- Design direction, then full page designs for desktop and mobile
- Copy written for the people searching and for search engines
- Development on a private preview link you can click through
What you provide
Timely review rounds and answers to questions as they come up.
What you get
A working site or application you’ve seen take shape, with nothing hidden until launch day.
- 04
Launch and support
We test, launch, monitor, and continue supporting the website or application as your needs evolve.
What happens
- Accessibility, performance, and cross-device testing
- Launch, Search Console, and analytics setup
- Training on editing your content, then ongoing care
What you provide
A final review and a go-ahead.
What you get
A live site, the keys to it, and a partner who keeps improving it on a monthly plan.
Same four stages, right-sized.
One discovery call, one page to plan, and a short review cycle — the fastest path to being online.
See Starter Essential$2,500Keyword and local-search research shape a ~20-page site map before design begins.
See Essential System$4,000Adds workflow mapping, integrations, forms, and a signed BAA when patient information is involved.
See System PremierStarting at $5,000A technical discovery produces the data and permission model, then we ship in slices on a preview URL.
See PremierLet’s build something that works for your organization.
Whether you need a stronger website, a custom digital tool, or a reliable partner to manage and improve what you already have, let’s start with a conversation about your goals.
Start a ConversationHave an existing website? Tell us what is working, what is not, and what you would like it to accomplish.